“So, when’s your book coming out?”

That question shouldn’t bother me, should it? I just finished speaking and could’ve taken it as a compliment, but he really meant it.

And it wasn’t the question itself, it was the context in which it was asked.


I just gave a presentation, and in the middle of it I talk about goals.

I say, “You need 3 things to have a goal. I don’t subscribe to SMART goals because I think the acronym (specific, measurable, attainable, relevant, timely) is just someone’s need to make an acronym work, but you do need 3 key components to have a goal.”

I head to the whiteboard and speak as I write, “words – numbers – date

“Everything else is just an intention. Intentions are cool, but do you really want people saying, ‘she meant well’ OR…….

‘she f’n did it!’


And there it was. A clean setup. A softball for anybody to hit out of the park.

Someone randomly asks, “So, when’s your book coming out?”

How did he know I was working on a book? Doesn’t matter, he asked, armed with his newfound understanding of what a goal really is. We all knew what he was asking for: words, numbers, and a date.

I don’t have words, a number and a date, I thought to myself. What do I say?

“I don’t know, but I’ll have a date next time I see you.”

I won’t be seeing them for 2 weeks so I bought myself some time, but now the clock is ticking.

There’s no avoiding this one. Hypocrisy is not my cup of tea. I need words, a number, and a date.

Something like, “My book (insert title) will be finished, edited, and on the market (in the Kindle store) by December 25, 2014.”

But I wasn’t ready.


  • The public is perhaps the best method to keep yourself accountable and get things done. Don’t tell one person, tell five.
  • If you don’t want to create awesome value in the world and make yourself vulnerable in the process, make sure you continue to suck and embrace mediocrity. You won’t be alone if you do.
  • If you teach others about how to have a beautiful relationship, make sure your own relationship is beautiful. People can smell a phony, even if they don’t tell you.
  • Commitment isn’t scary. Meeting a challenge and the possibility of screwing up IS. While some people say ‘commitment is scary’, I finally see it for what it is: fear of failure.
  • Make sure words, numbers, and a date are part of your goal language, otherwise you just have an intention.


I plan to blog everyday, for the next 30 days. I have a lot of catching up to do, and didn’t want to write a 3,000 word post.

I return sooneth.